Passion projects.
Big swings.
Zero apologies.
Chanel—Coco Noir
“I killed him for money - and a woman - and I didn’t get the money and I didn’t get the woman.”
Co-wrote and directed this spec brand film for Chanel Noir—inspired by Billy Wilder's Double Indemnity, where shadows seduce and the perfume is as lethal as the femme fatale. Shot entirely in San Francisco, noir's original playground. From concept to final cut: classic genre tension on a tight budget, zero compromise on style.
THe Peninsula Hotel Hong kong
“Pool by pool, they form a river all the way to our house.”
She doesn't say goodbye — she just disappears into the water. Inspired by John Cheever's The Swimmer and the languid, sun-soaked world of Slim Aarons, A Hollywood Exit follows a woman slipping away from a Hollywood party pool by pool — each one a little quieter, a little further from the noise — until she surfaces at The Peninsula Hong Kong. Glamour as sanctuary. Escape as elegance. Co-written and directed from concept to final cut, because some stories are too good to wait for a brief.
LAN JAENICKE
Direct to client project
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A hypnotic, fashion-forward brand film — part dream, part portrait, all cashmere. Designed to feel intimate yet cinematic, it was co-written and directed on location in Beijing, proving mood beats mileage. Co-written and directed. Shot entirely on location in Beijing with an ambitious, cinema-first approach on a tight budget. Nominated for Best Short Film at the La Jolla Fashion Film Awards.
